Sunday Coffee ☕️ #0032

January 24, 2021

Good morning!

🎯 Milestone alert: DelightChat's app has been submitted to the Shopify app store for review :D

We hope to get approved by next week and launch the beta in February 1st week 🎉


I love learning new things.

The process of discovering a new concept, idea or framework, trying to understand it deeply using analogies, applying that new understanding to the things I do and completing the circle with a feedback loop that helps strengthen the understanding.

I friggin love it.

This weekend, I caught up with my friend Apurva after planning to do so since a month. We both had tons of learnings to share with each other, but the 5 minutes of our 2 hour conversation that will stay with me long after is when she said:

"Preetam, do you know about this framework, system of record vs system of engagement?"

"Nope. Tell me all about it!"

Of course, I wrote a blog post about it.

👉 System of Record vs System of Engagement: How To Apply It To Your Business

Published by DelightChat Tribe

DelightChat's team has grown a bunch.

How it started: 2 people doing everything.

How it's going: A complete team of 10 covering engineering, product, design and marketing. Onwards 🚀🚀

Pavan (new joinee in engineering) wrote How to setup macos for web development.

Akash wrote Why Startups are Like Love Marriages.

Interesting links from the Interweb

Generating 4500+ pages in a week - A case study on programmatic SEO (published on the Webflow blog). Akash and I worked on this project in November, and the results have been astounding!

The creator economy is having its moment. How one creator made $1,332,400 across 6 revenue streams in 2020.

Create first, edit second: The Jerry Seinfeld guide to writing.

Harry Dry's fantastic step-by-step guide to writing landing pages.

A free and easy way to find Quora questions with over 1,000 views, but only 1 answer.

Email marketing tactics from Julian Shapiro, who has helped 200+ startups grow their newsletters.

How to build an audience using a content flywheel by Jordan O'Connor, who uses content to grow his business (currently $40k MRR).

My favourite tweet of 2021 (calling it prematurely perhaps, haha) - I'm building a town for creators.

^^ The moment I read this, I shared it with Sankalp and said "bro we gotta do this someday, perhaps Dharamshala?". The next second I shared it with Prashant from Altcampus as he's already in a great position to build this (HE IS!).

Digital Wanderlust

I want to roll down the hills of Tuscany.

As a child, I used to laze around in huge golf courses while my dad and his friends played. I would love rolling down small hills (thankfully, didn't smack my head anywhere, or maybe I did?). This picture took me back 22 years to that exact moment and memory.

Coffee Love

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By the way, I teach a course called Learn Programmatic SEO to help grow Google search traffic.

Programmatic SEO is a methodical and data-driven approach to finding keywords, understanding user intent and creating dozens or hundreds of pages of content.

Learn how to apply this framework to your business, whether it's ecommerce, SaaS, or even a side project. No prior SEO knowledge required.

Learn more about the course
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